AI Insights · Timothy · July 2022
Top 5 Fashion Games Performance in New Zealand in Q2 2022
Explore the performance of the top 5 fashion games on a unified platform in New Zealand during the second quarter of 2022, including trends in weekly downloads, revenue, and active users.
The second quarter of 2022 saw notable trends in the performance of the top 5 fashion games in New Zealand on a unified platform. The data, sourced from Sensor Tower, highlights the weekly downloads, revenue, and active user metrics for each app.
Hair Challenge by Rollic Games showed a steady increase in weekly downloads, peaking at approximately 2.1K in mid-April. The app also experienced fluctuations in revenue, reaching up to $20 in the week of May 9. Weekly active users saw a general upward trend, peaking at around 12.7K in mid-April.
Fashion Battle - Dress up game from APPS TEKNOLOJI ANONIM SIRKETI had a significant rise in weekly downloads in mid-April, reaching about 2.3K. The weekly revenue peaked at $53 during the same period. However, weekly active users saw a decline from 4.9K in mid-April to 2.5K by the end of June.
Dream Wedding! by MagicLab, released in late April 2022, showed impressive growth in weekly downloads, peaking at approximately 3.5K in mid-June. The app's weekly active users also saw a significant increase, reaching around 6K in mid-June.
Project Makeover by Magic Tavern, Inc. maintained a strong weekly revenue, peaking at $13.6K in mid-April. Weekly downloads remained relatively steady, with a peak of about 1.6K at the end of March. Weekly active users saw a slight decline from around 20.4K to 16.9K throughout the quarter.
Bra Maker by SayGames LTD, released in mid-April 2022, experienced a decline in weekly downloads from approximately 2.8K in late April to just 371 by the end of June. Despite this, weekly active users peaked at around 7K in early May and gradually declined to 4.6K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.
